Beat Your Best – Why and How it Works

What is BEAT Your BEST!™ ?

Simply put, BEAT Your BEST!™ the a manager’s guide to coaching sales performance at retail outlets. Developed by Retail Business Development, a dynamic company offering a wide variety of retail management solutions geared towards wireless technology retailers, BEAT Your BEST!™ is a sales process rather than a ‘program’.

Step by step, the process transforms the character of your organization incrementally – one day, one person, and one day at a time. With specific instructions and techniques, BEAT Your BEST!™ shows you exactly how to coach your team. Each time the process is implemented, it yields results. Not only will sales managers benefit from its clarity and ease of use, staff motivation and output levels will increase as well.

How Does BEAT Your BEST!™ work?

BEAT Your BEST!™ is organized much like a competitive sport. The manager becomes a ‘coach’ and the sales representative a ‘player.’ Just as an athlete attempts to break personal bests, BEAT Your BEST!™ replaces the old notion of the sales ‘quota’ with moving or improving targets. In place of quotas, MAPL, or minimum acceptable performance levels, this program paves the basis for improvement in sales potential. This drives personal proficiency and maintains a constant challenge for sales staff.

The process encourages employees to improve month by month in several categories, thereby opening their eyes to their real sales potential. MAPS, or mutual action plans, lay out the appropriate steps from start to finish. These steps are constantly updated to reflect results, making them easily measurable. The use of action plans directly involves the salesperson in planning his or her success and fosters pride and ownership in the results they produce. Constantly updated, the BEAT Your BEST!™ action plans allow employees to correct themselves if they get off course before the end of the month.

In BEAT Your BEST!™,  sense of accountability and authorship is promoted through developing a sales forecast and plan with their coach, as well as through regular presentation of individual goals. This way, each sales person must have a plan, and both player and coach hold accountability for the results of set goals at monthly Forecast Meetings and Results Reviews. Staff recognition through the Wall of Fame also broadcasts individual goals and recognizes those who met them.

BEAT Your BEST!™  emphasizes maintaining employee momentum and accountability. Momentum is the key element in fostering the drive and hunger to achieve among sales staff. A vital aspect of any effective sales coaching program, momentum is fuelled even further by the records to break and contests to win. The Wall of Fame and Breakfasts of Champions provide an arena for team recognition and are extended opportunities to uphold and increase momentum.

Why Choose BEAT Your BEST!™

BEAT Your BEST!™ is different from any other sales coaching program. Based on fostering accountability and momentum on all levels of your sales team, BEAT Your BEST!™ gives your employees the tools needed to coach each other and coach themselves. No negative feedback comes from the manager. The necessary motivational dialogue takes place between colleagues. Using a completely upbeat, positive approach, the BEAT Your BEST!™ process recognizes the improvement of all employees, not just high fliers. Staff recognition through the Wall of Fame put a face to achievement, and the Breakfast of Champions celebrates these, as well as encourages team members who did not meet their goals. The focus is entirely on winning, which fuels everyone’s drive to do so.

BEAT Your BEST!™ is organized in a fun, enjoyable way and produces real results for your sales team and your business. The process constantly motivates employees to meet and exceed their best through different ways to win and many reasons to celebrate. Multiple opportunities for achievement and recognition add to the competitive and fun nature of the process, as well as increase drive and motivation.

Retail Business Development’s unique sales coaching program is clear-cut and easy to implement. At every step of the way, BEAT Your BEST!™ clearly defines the next course of action for coaches and players. This enables both managers and sales staff to efficiently manage their time and efforts. BEAT Your BEST!™ clarifies the employee’s role in the larger, corporate picture and provides a constant opportunity to measure and take accountability for results they have produced.

Finally, BEAT Your BEST!™ is a highly effective sales training process not only because it encourages sales people to take ownership and authorship of their goals and achievements, but also because it forces them out of their comfort zones. Through the use of regularly increased goals and updated action plans, employees are pushed to not only meet, but exceed personal bests – consistently.

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